For this piece of research I have taken three opening sequences to coming of age films, and have individually analysed each section of typography. I have taken screenshots each time text appears and written about how they help to engage a target audience throughout the credits. The films I have chosen to look at are 10 Things I Hate About You, Austin Powers and Home Alone, and the videos I have created to show my analyses can be seen below: -
On top of this title research, I have chosen to look into an opening title sequence for a film I've seen that has credits different to any other sequence I have looked at. The opening title sequence for Trainspotting that was distributed by Channel 4 Films in 1996 has a different take on opening titles, so by clicking on the video below you can see my analysis of why they have done titles so differently:
Learning comment:
Through looking at a wide range of opening film sequences, I have learned how crucial the typography is to the overall presentation of the film. It can help in constructing the narrative and establishing the genre to the audience, and this influences their thoughts of the entire film, right from the opening two minutes. I feel like now I have analysed the use of colours, fonts and text placement in four very well regarded opening sequences, I now have a much more in depth understanding of what key aspects of typography I should use to make my opening sequence.
The titles that are the most common in opening sequences are the ones that I think are vital to include when making my own, and these are:
Institutional information
Film title
Protagonist
Other major cast
Other minor cast
Casting director
Costume designer
Music producer
Editor(s)
Producer & co-producers
Director's name - presented last
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